iMultiply are proud to be assisting Money Dashboard in the search for a Chief Financial Officer


Based in Codebase in Edinburgh, Money Dashboard is established as the UK’s leading personal finance app, serving over 175k consumers, and has won the 2018 British Bank award for best personal finance app. The award-winning app gives consumers the TrueView® of their financial position by: (i) consolidating all their current accounts, credit cards, and savings accounts & (ii) allocating each bank transaction into a distinct expenditure category using Mercury - Money Dashboard’s core engine. The company generates revenue by creating insightful market research from anonymised bank statement data, for example by helping hedge funds predict revenue announcements of listed companies. 

Money Dashboard has very quickly gained traction with its target market, and counts the world’s most prestigious hedge funds, investment banks, and asset managers as subscribers, collectively paying more than £1m per year. Importantly, the revenue model scales with growth in the user base. A Data Client currently pays £65k per annum; this will rise to over £250k as they reach 500k users. 

In order to capitalise on the explosive growth opportunity afforded by Open Banking, which launched in January 2018, the company is seeking to raise £5,000,000 to fund a Growth Strategy with an aggressive sales and marketing plan, stimulating growth to target annual revenues of >£20m in year 5. 

Key to this growth will be the appointment of a high calibre CFO to be based at their office in CodeBase, Edinburgh City Centre. The successful candidate will report directly to and work closely with the CEO, alongside the senior leadership team, having a key oversight of the business on a daily basis with a direct focus on financial strategy, fundraising and commercial analysis along with the development of robust and scalable processes. The CFO will also support the wider business from an Operational, HR, Legal, IT, Governance, Risk and Controls perspective. 

To apply, have a confidential conversation, or to see a full Position Profile, please contact retained advisor Daryl Harper on or 0131 603 7747. Please note any direct or third-party introductions will be sent to iMultiply for review and assessment

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